Prestige for Mid-Card Belts?

Seems that in recent weeks there has been an "elevation" in how the IC and US Belts have been discussed. On one hand you have the belts being contended for more regularly, and just last night you had Cole asking Heyman about which mid-card belt had more prestige (nice to refer to them as having any prestige at all), we have seen more vignettes about the history of the belts (mostly the IC) and last night Kofi had his pre-match graphic discussing how he beat Cesaro for the US belt last year and how he would use his match against him Friday to start his journey back to the US Title (Haven't seen anyone actually come out and say they have desired either of these in that way in a while).



All that being said, do you think this is an actual trend that will continue where more import is placed on these belts (and hopefully the tag belts as well), especially considering the Main Event belts are unified. Or, do you think this is just another blip on the radar and they will go back to being the afterthought they have been through recent history?